Leveraging Big Data to improve your bottom line is a critical competitive advantage for business today. Starting with the structuring, documentation, distribution and governance of your internal data assets you can deliver both improved revenue and cost savings.
Taking it further, companies can augment internal data with unique elements and services from third party data and solutions providers to amplify and improve their performance.
Ultimately it is through the proper integration of both internal and external data solutions that full enterprise value for marketing, business insights, customer experience and operational effectiveness is delivered.
Let Digital Home Canada show you the art and science of capturing the benefits of Big Data.
As digital, locational and marketing data experts, we provide consulting services to help companies leverage the value of their internal and external data assets to drive competitive advantage.
- Marketing Data Governance – understanding the role of data governance, structuring your team and ensuring integration within your larger enterprise data ecosystem.
- CRM Database Management – developing, running and optimizing customer and prospect customer insight and marketing programs through the use of data, analytics and new technology.
- Data Commercialization – assessing the value of internal data assets and the creation of net new data solutions through both internal sales channels and external partnerships.
- Loyalty Program Development – structuring and optimizing loyalty programs to improve customer satisfaction and revenue realization.
- Locational Data Optimization – sourcing and leveraging the highest quality and most insightful locational data in Canada to power your customer insights, marketing programs, e-commerce solutions and mobile campaigns.
- Data Product Development – creating web service solutions to enable affordable, integrated and real-time optimization of leads, customer interactions and transactions.
To learn more contact Alexis Zamkow at (905) 919-0356
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